Arey | 'a-ray': Derived from the French word arrêt, meaning “stop".

Known as The Wrinkle Cream of Haircare™, Arey is the first functional beauty brand to target aging hair with a proactive, science-driven approach.

The seedling for Arey originated when our co-founder Allison Conrad saw her first grey hairs, which prompted her to question why there wasn’t an alternative to accepting it, or covering it up with chemical dyes that have been shown to increase the risk of cancer. With a plethora of creams to prevent wrinkles, SPF to protect our skin and exercise regimens to keep our bodies in shape, there simply wasn’t a proactive solution for getting on top of aging hair.

Upon discovering that science has shown there is only one gene (IRF4) that accounts for 30% of why we go grey, she began to research vitamins, minerals and antioxidants that could aide in replenishing the body with what it needs to preserve hair pigment and counteract oxidative stress. After creating a daily regimen that included more individual pills than she'd like to admit; she set out to create a single supplement to support hair color.

Thus began a journey with her beloved hairstylist Jay Small, who shared the same passion for creating a solution to a problem he's seen many times over with his clients over the past 20 years. Along with a group of talented and experienced medical and scientific professionals, they created an entirely new category in haircare.  From a daily supplement to topicals, Arey offers a full line of clean, innovative products formulated with vitamins, minerals, antioxidants and a clinically efficacious peptide to slow and repigment greys- with the added benefit of growing thicker, fuller, softer, and healthier hair.